Why you should apply for Tourism Awards

5 reasons to enter 2025 Staffordshire & Stoke-on-Trent Tourism Awards

1. Increase your PR opportunities

Success at the awards presents an opportunity to gain valuable media coverage across local, regional and potentially national publications and channels.

Social media graphics will be provided to our Gold winners to allow you to promote your success across your marketing communications.

2. Improve your business

Feedback from the judges on your application may highlight areas for improvement.

Competing against other businesses across the county can give you a benchmark and a tangible level of success to aim for

3. Gain a competitive edge

Being an award winner will give you a unique selling point and help you to stand out from your competitors

Consumer confidence can be raised through an official endorsement and trusted logo

4. Potential for national recognition

Gold winners of the Staffordshire & Stoke Awards will automatically be put forward to the national VisitEngland Awards for Excellence

Opportunity to be recognised by potential customers as one of the best tourism businesses in the country

National winners are promoted across VisitEngland’s consumer communication channels

5. Celebrate with and motivate your team

Being an award winner could increase staff motivation, give them a feeling of pride for their workplace and help attract and retain other high quality employees.

The awards are a great opportunity to reward your staff and recognise their contribution to the business.

Enjoy your success and celebrate with your staff and network with other businesses across the region.

Testimonials from Staffordshire & Stoke’s Tourism Award Winners

Don’t just take our word for it! Here’s what some of our businesses have said about what the Staffordshire & Stoke-on-Trent awards mean to them, and why they enter.


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