The Big Tourism Conference 2024

Last updated 05/02/2024

A BIG Tourism Conference thank you to everyone for attending the day.

The 2024 Conference provided businesses and organisations that support and work with the visitor economy in Staffordshire and Stoke-on-Trent the opportunity to come together at an exciting and informative event to learn all about how the newly accreditated Staffordshire & Stoke-on-Trent Local Visitor Economy Partnership (LVEP) plans to work directly with VisitEngland and grow Staffordshire tourism in 2024 and beyond.

To Complete the online Feedback form please click here: Jan 2024 Conference feedback form

To register your interest for future conference and events please email 

The day offered informative workshops, guest speakers, opportunities to network with others, and the chance to better understand our targets for growth and stability of the sector.

Conference delegates were informed about a range of topics including:

  • How to get involved in exciting projects linked to UK Shared Prosperity Funding (UKSPF)
  • Access sector specific business support and training
  • Benefit from professional guidance on marketing and promotion
  • Find out how your business can be more accessible to appeal to more visitors
  • How to operate more sustainably and benefit from greener credentials

2024 Conference Presentations and Workshops

Whether you were able to attend the conference or not, you can view and download PDF copies of the presentations using the links in the table below


Please click on the headings below to view and download PDF copies of the presentations

VisitEngland update - Nicola Said

LVEP  update - Charlotte Cain, Enjoy Staffs & Caroline Mairs, SOTCC

Economic Impact STEAM report - Shannon Chu, WMGC

Accessibility Tool Kit - Ross Calladine, VisitEngland

SEQM Accreditation Awards - hosted by Faith Johnson & Cllr Mike Gledhill

Workshop - How your business can benefit from our UKSPF Staffordshire Moorlands campaign

Workshop - Five reasons to enter the Tourism & Good Food Awards

Workshop - Commission and create great video content

Workshop - Developing your workforce and attracting talent