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Coronavirus Support and Advice

Last updated 12/05/2020

The global Coronavirus pandemic presents a huge challenge for all of us, and we are here to help you adjust to the lockdown and recover when it is all behind us.

On Sunday 10th May, the Government announced details of their COVID-19 recovery strategy, setting out its plans to ease lockdown measures in a way which will control the virus and its spread.

From Wednesday 13th May, people are allowed to spend unlimited time outdoors, and are able to drive to other destinations for exercise, but they must respect social distancing guidelines, remaining at least 2m away from people outside their household.

Hospitality businesses, including pubs, restaurants and accommodation, and leisure facilities, such as visitor attractions, will not be permitted to reopen until the beginning of July at the earliest.

Restrictions on ticketed outdoor events will remain in force until it is considered safe for them to be lifted.

Full details of the Government's COVID-19 recovery strategy are available here:

Financial support from Government

UK Government guidance and support to Coronavirus COVID-19There are a number of measures taken by the Government to reduce your costs, retain employees if you have them, and above all give your business the best chance of survival.

New financial support schemes for small businesses have been announced.

'Bounce Back Loans' of between £2000 and £50000 are now available. Click here for details:

A new discretionary grant scheme for small businesses, aimed at businesses with ongoing fixed property-related costs. Details are available here:

They have been added to a package of measures, which includes:

  • support for paying wages through the Coronavirus Job Retention Scheme (furlough)
  • reclaiming Statutory Sick Pay paid to employees
  • deferring VAT and Self-Assessment payments
  • Business Rates relief
  • Business support grant funds
  • grants from the Self-Employment Income Support Scheme
  • Business Interruption Loans

Full details of what is available can be found at

How VisitBritain/VisitEngland can help

VisitEngland Business Advice Hub to help tourism businesses during Coronavirus pandemic

VisitEngland’s Business Advice Hub features a dedicated section containing the support available to tourism businesses during the COVID-19 pandemic, from funding to guidance on mental health.

Information signposted to includes:

  • Government support finder tool
  • Skills Toolkit
  • Tips on securing finance
  • Decontamination advice for hotel rooms
  • Support webinars

The page is reviewed and updated regularly:

Promoting Staffordshire through the crisis

As the official tourist board for Staffordshire, we will continue to promote our county and its tourism businesses, via the Enjoy Staffordshire website, social media channels and our consumer database.

If you don’t already, please follow us on Facebook, Twitter and Instagram, and please send us any information you would like us to share on your behalf.

Why not join our Staffordshire Tourism Industry Facebook Group?

And sign-up to receive trade e-newsletters and updates

You can reach us at

This crisis will not last forever and we must work together to ensure Staffordshire is in people’s minds when they look for places to visit after the travel and other restrictions are lifted.