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Enjoy Staffordshire Tourism Awards

Staffordshire Tourism Awards are open to all tourism businesses which meet the published criteria for the category or categories they are entering.  Entrants from within Staffordshire are eligible to apply.


 The only way to VisitEngland


We had a great response to our competition. The winner and runner up in each category get automatic entry to the national awards. VisitEngland will accept no other entries from Staffordshire other than through this competition.


We were successful this year with Colton House gaining Gold for Best Guest Accommodation.  They also were awarded Highly commended for the Sustainable Tourism award.  The Gladstone Pottery Museum was awarded Silver for Small Visitor Attraction and Simply Staffordshire was highly commended for Visitor Information.





 For 2015 there is no charge to enter the awards.


Can I enter more than one category?


Yes, business can enter as many categories as they was as long as they meet the required criteria for each category.  However, separate application forms must be submitted for each.


How long does it take to complete an application?


We estimate that it will take several hours to complete each application.  Help is on hand.  If you want assistance to fill in the form then contact us and we can send a business consultant to help you.


Supporting Evidence


Please read this section carefully as submitting the right evidence in the correct way will help the judges reach objective, consistent and equitable decisions.


Providing evidence or not?

Not mandatory, but will help the judges to fully understand and assess the application. There is also no need to provide evidence for every single criteria.

Referencing Incorrectly referenced evidence will not be considered.

Make sure all referenced material has the correct question number as evidence without this will be ignored.

Size of business

When considering the supporting evidence the judges take into account the size of the business. This ensures that all applicants are given the same opportunity.
Format Needs to be in either a known Microsoft format or PDF. Please do not submit CD’s, DVD’s of Videos as they will not be considered.


Type of evidence

Judges are looking for processes and systems rather than input / output evidence. For example, providing a complaint letter and a follow-up letter of the complaint will result in a fewer points compared to evidence demonstrating a complaint handling process with tracked records and allocated responsibilities to staff members.


Think about what is really relevant, it might be enough to supply a single photograph/screenshot in some instances rather than multiple pages of written evidence, in other situations it might be better to provide a flowchart or spreadsheet summary.


Not everything that is available should be forwarded to the judges. Sometimes less is more!

Award Categories are as follows:-

Simply click onto the box and it will download the form for you to fill in.  Once you have filled in the form send it and the relevant evidence back to   


Large Visitor Attraction Application Form

This award is for Visitor Attractions with more than 50,000 visitors per annum.

Small Visitor Attraction Application Form

This award is for Visitor Attractions with less than 50,000 visitors per annum.

Access for All

This award is for tourism businesses providing high standard's of "access for all" visitors.

Business Tourism Application

This award acknowledges the importance of the meeting, incentives, conference and exhibition sector.

Best Event Application

This award is for businesses organising a Tourism Event that is not easily definable under the more general awards headings of Visitor Attraction or any of the other categories.

Best Experience Application Form

This award is for a Tourism Experience that are not easily definable under Visitor Attraction. The ‘Experience’ should be of a significant nature and may relate to a specific activity, or a special package offering.

Tourism Pub

This award is for Pubs which make a significant contribution to the tourism industry.

Guest Accommodation application Form

This award is for B & B, Farmhouses, Inns, Guesthouses and Guest Accommodation.

Small Hotel application Form

This award is aimed at Small Hotels, Town Houses, Country House Hotels, and Metro Hotels with fewer than 35 bedrooms

Large Hotel Application Form

This award is aimed at all Hotels, Town House Hotels, Country House Hotels, and Metro Hotels with over 35 bedrooms

Holiday Park Application

Awarded to Caravan Parks,Holiday Villages, and Camping & Touring Parks.

Self-catering application form

This category is for Cottages, Flats & Serviced Apartments, Narrow Boats and Cruisers.

Sustainable Tourism Application Form

Awarded to reward businesses who can illustrate excellence and commitment to sustainability best practice.

download application form

This award acknowledges tourist information providers part in the delivery of visitor services.

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